Needing a website update, American Pest Management Inc., came to 502 to freshen their online presence. After talking with the client, 502 discovered that 80-90% of people who requested a free pest evaluation became clients.
Wanting to create an interactive and informative experience for APM’s online visitors, we created a smart form that would suggest appropriate pest control programs to the user. The user inputs which pests they are currently concerned about and which pests they may be concerned about at other times in the year. Using this data, the form analyzes what program choice is best for the user’s home.